TNT4 is once again part of the most prestigious international award in the field of television marketing, promotion and design, PromaxBDA UK. The channel already won a gold in London in 2016. This happened during TNT4’s first year of broadcasting, which became a unique milestone in the history of Russian television.
In 2017, TNT4 channel is represented by three works in the nomination “Best promo in a foreign language.” These are the videos to the films The Matrix Reloaded, No Country for Old Men and Mortal Kombat. The promo to Mortal Kombat, which features former Eurovision contestants Buranovskiye Babushki, got more than 2 million views online, while the promo to The Matrix Reloaded already appeared in the final of the European contest Promax in Amsterdam.
In total, there are six promo videos in the nomination, three of them by TNT4. According to the rules of the contest, non-English language channels have the right to compete in just one nomination. The winners will be announced at the official awards ceremony on November 3, 2017 in London.