Yulia Golubeva and Tina Kandelaki, Deputy CEOs of Gazprom-Media Holding, and Vadim Vereshchagin, CEO of Central Partnership, were experts at the forum “Culture. Media. Digital”. It was held in Moscow on November 13 and 14.
Yulia Golubeva took part in the session “Ladies in the ‘ladies room’: media management in a feminine way”. She spoke about the results of a large study previously presented by Gazprom-Media Holding, dwelling in detail on female types in Russian cinema.
Tina Kandelaki spoke at a session on the use of artificial intelligence in the media sphere. The meeting’s participants discussed whether people will still have the freedom to choose for themselves, or whether algorithms and media platforms will increasingly make decisions for us.
Vadim Vereshchagin assessed the prospects for the film industry of friendly countries on the domestic market at the session “Content Gambit: Do Russian viewers need a Global South product?” The conversation was, among other things, built around the effectiveness of buying and showing Turkish, Chinese, Korean and Latin American content. The First “Culture. Media. Digital” International Forum united the heads of the largest media holdings and online cinemas, producers, directors, actors, media and technology companies from different countries on one platform.
Central Partnership is part of Gazprom-Media Holding.